Course Information

another search

Number:MK332
Name:Retail Management
Description:The focus of this course is on retailing strategy, merchandise management, and store management. Cases are used to stimulate class discussions on current issues facing retailers. The course includes hands-on projects and speakers from the field of retailing.
Credit(s):3
Offered (DAY schedule):Every fall semester
Instructor Permission Required:N
Pre-Requisite(s):

Course Objectives

After completing this course, students will be able to: Analyze retail situations by using basic concepts in the decision-making process. Explore career opportunities in retailing. Develop a plan to provide excellent customer. service and exciting shopping and purchase environments Discuss the financial issues experienced by retailers. Discuss the legal and ethical issues facing retailers. Explain how technology affects retailing. Discuss the globalization of the retail industry.

Books Previously Used in this Course

Term Year Title ISBN Author Edition Publisher
F 2012 Influencing Sales Through Store Design 0-7734-7598-2 Saucier, Rick D. 2001 Edwin Mellen Press
F 2012 Retail Management 0-13-272082-5 Berman, Barry 12TH 13 Pearson
F 2012 Sam Walton, Made In America : My Story 0-553-56283-5 Walton, Sam 1992 Bantam Books, Inc.
F 2011 RETAILING MANAGEMENT 0-07-353002-6 LEVY 8 MCG
F 2010 RETAILING MANAGEMENT 0-07-338104-7 LEVY 7 MCG
F 2009 RETAILING MANAGEMENT 0-07-338104-7 LEVY 7 MCGRAW-HILL PUBLISHING
F 2008 RETAILING MANAGEMENT 0-07-338104-7 LEVY 7 MCGRAW-HILL PUBLISHING
F 2007 RETAILING MANAGEMENT LEVY 6 MCG
Thomas College. Beyond Education.